Clean Power Finance Partners Comprise up to 80 Percent of Major U.S. Residential Solar Companies

Top National Companies Opt to Use CPF Market™ Model for Residential Solar Financing

San Francisco[March 11, 2013]Clean Power Finance (CPF), the online marketplace for residential solar financing and leading provider of solar sales software, today announced partnerships with Roof Diagnostics Inc. and Trinity Solar. Over the next few months, the new partnerships will expand the range of residential solar financing options available to installers in Connecticut, Maryland and New York. CPF has also established an office in New York City to support its East Coast partners.

“We are very pleased to add top-tier companies such as RDI and Trinity to our extensive list of solar professional partners,” said Robert Prigge, Chief Commercial Officer of Clean Power Finance. “These partnerships demonstrate the attractiveness of Clean Power Finance’s model.  In less than two years, virtually every single major partner of the early residential solar finance providers has left exclusive relationships to be able to work with CPF. Our pending expansion into new markets underscores demand by solar companies for finance products they can brand and market to homeowners.”

The unbranded solar finance products available on the CPF Market™ allow partners to put their brands in front of homeowners. This is especially important in an industry that still relies heavily on referrals for business. Partners also benefit from access to a variety of finance products: product choice helps solar professionals close more deals because they can tailor the financing to an individual homeowner’s needs.

Clean Power Finance manages more than half a billion dollars of project financing on behalf of third-party solar investors. The company provides solar professionals with CPF Tools™, the leading solar sales SaaS application, and connects solar pros with institutional solar finance investors through the CPF Market, the online business-to-business marketplace for distributed solar financing.

Clean Power Finance entered the residential solar financing market in California in April 2011. Since then, the company has expanded into eight other states around the U.S. and now works with up to 80 percent of the top residential solar companies in major solar markets.


About Clean Power Finance

Clean Power Finance is driving the mass-market adoption of residential solar by building the online, business-to-business CPF Market™, which connects the solar industry and the capital markets. The company provides solar professionals, manufacturers and distributors with access to a variety of unbranded residential finance products and easy-to-use solar sales quoting and design tools. For investors and lenders, the company makes it easy to invest in residential solar projects that provide reliable rates of return with managed risk. Founded in 2007, Clean Power Finance is funded by Kleiner Perkins Caulfield & Byers (KPCB), Google Ventures and Claremont Creek Ventures. To learn more about how Clean Power Finance can accelerate the growth of your business, please visit


Media Contact:
Alison Mickey